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PPC Entourage Blog

How To Be Profitable On Amazon In 2022

The bad news...

Mining Search Terms to Improve Customer Engagement Beyond PPC

Mining Search Terms

Usually, when the subject of mining Search Terms is referred to, it’s in the context of finding keywords that closely align with what[…]

Is Selling on Amazon Worth it in 2022?

Is Selling on Amazon Worth it in 2022? If you’re considering entering the world of selling on Amazon, you may be feeling lost in a sea of conflicting[…]

Trends in Amazon Advertising for 2022 (and a Wishlist of features we'd like to see soon)

If you are actively selling on Amazon, keeping up with the trends coming down the road in 2022 is not optional, but mandatory. Competition for advertising[…]

How Do I Send Inventory to Amazon?

How Do I Send Inventory to Amazon? New Amazon sellers have to frontload a ton of work before they ever start seeing sales on Amazon. 

Can I Bid Against Myself With Amazon PPC?

Can I Bid Against Myself With Amazon PPC? Sometimes, it can be difficult to track which keywords have been added to which campaigns. This is especially[…]

Amazon Budget Rules

Amazon has a feature called Budget Rules for Sponsored Products ads, which permits sellers to set budgets for each of their campaigns in advance. 

4 Sponsored Brands Video Reports Every Seller Should Periodically Review

Sponsored Brands video ads help sellers to stand out from their competition on desktop and mobile shopping app results, helping shoppers to discover their[…]

6 Ways to Reinvest in Your Amazon Business In The New Year

With the holidays over and Q4 behind us, many sellers find themselves faced with a major decision:

Amazon FBA Fee Changes for 2022

It’s that time of year again, and Amazon has outlined their FBA Fee Changes for 2022. As verified information for all of the upcoming fee changes can be[…]