Knowledge = Success

PPC Entourage's blogs and e-mail content provide educational resources and cutting edge tactics to help Amazon Sellers make more profits per click.

PPC Entourage Blog

6 Awesome New Features in PPC Entourage - October 2019

In this video, Mike Zagare walks you through 6 killer new features in PPC Entourage, including our brand new Community Data tool - available to all Amazon[…]

Amazon Attribution Delivers Valuable Insights to Advertisers Who Sell on Amazon

For those sellers advertising and marketing their product listings outside of Amazon, it can be challenging to measure the impact of those campaigns on[…]

Three Key Takeaways from PPC Congress 2019

Hey everyone,

Sponsored Display Remarketing Campaign Test Case

This test case involved the use of a Remarketing campaign technique that utilizes an Amazon Sponsored Display Ad campaign to re-engage shoppers off Amazon[…]

Strategies for Surviving the US – China Trade Wars

The U.S.-China trade war which started in 2018 is having an impact on the global economy.

5 Steps to Effectively Outsource Anything in your Amazon Business

Amazon Product Launch Tips with Mike Zagare and Fernando Campos

Decrypting FBA Fees Part 2 – Strategies to Reduce Your Monthly FBA Fees

Part 1 of Decrypting FBA Fees identified all of the most prevalent fees that Amazon sellers can encounter when using Amazon FBA. 

How to Do Product Research on Amazon

It’s not surprising that many Amazon sellers have jumped on the private label bandwagon; it not only allows for greater profits, but also gives them the[…]

Decrypting FBA Fees Part 1 – What Anyone Using Amazon FBA Should Know

Amazon’s FBA program enables any business, regardless of its size, to: