PPC Entourage Blog

Mike Zagare

Mike Zagare
Mike Zagare Founder, PPC Entourage Michael Zagare is a serial entrepreneur, a recovering physical therapist, and the founder of PPC Entourage. Mike has an unquenchable thirst for knowledge in all things Amazon, and loves sharing that knowledge with other sellers to help them take steps towards personal and financial freedom.

Recent Posts

7 Tips for Writing Amazon Headline Search Ads

One of the biggest hurdles to overcome for a lot of Amazon sellers is copywriting.

Amazon Ad Target Audiences Explained

Every smart Amazon seller knows that the foundation for successful advertising is knowing your target audience and how to reach them.

7 Amazon Product Targeting Strategies For 2021

When it comes to advertising your products as an Amazon seller, one strategy that is often not taken full advantage of is ASIN targeting. 

Amazon Advertising Data Trends – April 2021

Introduction

Welcome to the Amazon Advertising Data Trends Review Series for April 2021. This is a monthly blog series where we:

Amazon Advertising Data Trends – March 2021

Introduction

Welcome to the Amazon Advertising Data Trends Review Series for March 2021. This is a monthly blog series where we:

Amazon Listing Optimization Tips

Revising the copy of your Amazon listings can help sellers to increase their sales and even bring a dormant product back from the dead.

Amazon Mobile vs Desktop Traffic

Recent statistics indicate that 80% of all online shoppers start browsing for the products they need or desire on mobile first. Furthermore, 67% of those[…]

How to Rank for Keywords Using Amazon PPC

Are you looking to strategically rank your products on competitive keywords using Amazon Advertising?

Amazon Ad Keywords

Keywords are vital for the success of every Amazon seller.

If I Have The Same Keyword In An Ad Group Twice, Will I Be Double Charged?

As Amazon’s rules and algorithms have changed so much over the years, there is sometimes confusion on exactly how the auction process works when setting[…]