PPC Entourage Blog

Mike Zagare

Mike Zagare
Mike Zagare Founder, PPC Entourage Michael Zagare is a serial entrepreneur, a recovering physical therapist, and the founder of PPC Entourage. Mike has an unquenchable thirst for knowledge in all things Amazon, and loves sharing that knowledge with other sellers to help them take steps towards personal and financial freedom.

Recent Posts

New Features in Amazon Sponsored Ads, November - December 2019.

Hey Everyone!

Case Study: Amazon Product Targeting on Non Prime Eligible Products

Hey everyone,

Case Study: Placement Multiplier in Manual Amazon Campaign

Hi Entouragers!

Data Reveals The 7 PPC Trends Every Amazon Seller Should Be Aware of (and potentially profit from)

Black Friday and Cyber Monday are just a few weeks away! I hope each of you has taken time to do the necessary prep work to make this holiday selling[…]

Case Study – Amazon’s ‘Optimize Your Ad’ Feature (Sponsored Brand Campaigns)

Greetings Entouragers,

6 Awesome New Features in PPC Entourage - October 2019

In this video, Mike Zagare walks you through 6 killer new features in PPC Entourage, including our brand new Community Data tool - available to all Amazon[…]

Amazon Attribution Delivers Valuable Insights to Advertisers Who Sell on Amazon

For those sellers advertising and marketing their product listings outside of Amazon, it can be challenging to measure the impact of those campaigns on[…]

Three Key Takeaways from PPC Congress 2019

Hey everyone,

Sponsored Display Remarketing Campaign Test Case

This test case involved the use of a Remarketing campaign technique that utilizes an Amazon Sponsored Display Ad campaign to re-engage shoppers off Amazon[…]

Strategies for Surviving the US – China Trade Wars

The U.S.-China trade war which started in 2018 is having an impact on the global economy.