PPC Entourage Blog

Mike Zagare

Mike Zagare
Mike Zagare Founder, PPC Entourage Michael Zagare is a serial entrepreneur, a recovering physical therapist, and the founder of PPC Entourage. Mike has an unquenchable thirst for knowledge in all things Amazon, and loves sharing that knowledge with other sellers to help them take steps towards personal and financial freedom.

Recent Posts

What Are The Best Free Amazon PPC Courses?

The world of Amazon advertising is not only complex, but is constantly changing. Oftentimes, sellers feel as though the moment they finally master[…]

Amazon Advertising Data Trends – January 2021

Introduction

Amazon PPC Strategy - The Automatic Campaign

Amazon sellers who are seeking to discover more about their target audiences, find new/relevant keywords to target, and increase the visibility of their[…]

Types of Amazon Ads (How To Determine Which is Right for You)

When looking at the different types of Amazon ads for campaigns, sellers have a variety of ad formats (Sponsored Products, Sponsored Brands, Sponsored[…]

Should I Make My Products Prime Eligible?

New sellers sometimes want to know the ins and outs of making their products Prime eligible. 

4 Tips to Get Better Results From Your Amazon Advertising

The number of sellers and brands leveraging Amazon advertising keeps growing, not just daily, but from hour-to-hour. As the competition for consumer[…]

Should I Run PPC on a Keyword I Already Rank For?

Everyone wants to use their ad dollars in the smartest way possible. After all, there isn’t an Amazon seller in the world who wants to waste ad spend.

How to Apply for a Paycheck Protection Program (PPP) Loan for Amazon Sellers

If your Amazon business has W2 employees, the PPP loan may be a tangible resource for you.

How To Know If You Can Trust An Amazon PPC Company

Sellers have countless options when considering working with an Amazon PPC agency or software company. There are so many options that it may seem[…]

Amazon Click-Through Rate

What is Amazon Click-Through Rate?

Click-through rates are one of the most insightful metrics that every Amazon seller should be familiar with and[…]